Mothers of Sé @asmaesdase: Missing Captcha by Leo Burnett Tailor Made @LeoBurnettTM. Thousands of websites use a captcha tool, a cognitive test used to block spam by telling computers and humans apart. Normally, distorted words and numbers are displayed to the Internet user as a way for them to confirm that they are not a robot and thus proceed to access the website. What if, instead of meaningless words, it were possible to give it a social purpose? With optimizing this space in mind, Leo Bu
Pinned to #Advertising 2015: http://bit.ly/1PiU4ZaSaturday, January 16, 2016
Mothers of Sé @asmaesdase: Missing Captcha by Leo Burnett Tailor Made @LeoBurnettTM. Thousands of websites use a captcha tool, a cognitive test used to block spam by telling computers and humans apart. Normally, distorted words and numbers are displayed to the Internet user as a way for them to confirm that they are not a robot and thus proceed to access the website. What if, instead of meaningless words, it were possible to give it a social purpose? With optimizing this space in mind, Leo Bu
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